Join Essentials Bridal Dash at Melrose Arch

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Spend the day with the Essentials team in your finest wedding attire at the Bridal Dash; and get ready to win fabulous spot prizes, and do your bit for charity, too

Join Essentials Bridal Dash at Melrose Arch Get ready for a morning of fun with Essentials, Melrose Arch and The Princess Project as we are joined by a throng of brides, moms (and moms-in-law) of brides and bridesmaids as they get dressed up and dash down 70m of red carpet for a good cause. And if you’re not that fast in heels, don’t worry; everyone will be a winner on the day, with vouchers and spot prizes galore.

What better place to strut your stuff with other members of the bridal party than between the shops and restaurants of a sophisticated retail and living space? Happening at Melrose Arch, the Bridal Dash is for a great cause. A portion of your registration fee will be donated to The Princess Project, an initiative that helps less fortunate girls – in grade 12 – get the dress of their dreams so that they can feel like princesses on the night of their matric dance. You can also bring along any gorgeous evening dresses, shoes and accessories that you’ve fallen out of love with and donate them on the day. To find out more about the project and to see how it makes a difference in young girls’ lives, visit Princess Project SA.

Go to Melrose Arch or like them on Facebook to see the shops and facilities offered by the precinct that will make organising your big day all the easier.

So register online, then put on your favourite outfit and join the Essentials team for the Bridal Dash – we promise it will be a day to remember.

Booking details

DATE & time: 30 August 2015, 11am

VENUE: Melrose Arch, High Street

COST: R100 per person, including refreshments and a special gift from Essentials and Melrose Arch

BOOKING: For more information about the event, and to book your spot, go to

REMEMBER: At the end of the dash the brides, moms-of-the-brides and bridesmaids will get to enjoy some
light snacks and drinks under a Bedouin tent. Husbands and kids are welcome to join the victorious participants afterwards in the tent.

Our wonderful sponsors

The Meat Co has created a special ‘Bridal Dash’ menu for dashers to enjoy on the day.

The 5 Star Street Chef is treating each participant to a voucher that entitles them to a delicious food item from their gourmet food truck. All they ask for in exchange is a donation when you redeem your voucher (R10 or R20). These donations will also go to The Princess Project.

Kauai will have a deal on the day where you can buy two regular fruit smoothies for the price of one!

Melrose Arch Flower Market will be giving dashers a rose at the end of their sprint.

Studio 9 Hair Salon is giving away gift card spot prizes to the value of R7 500!

Visit any one of our amazing sponsors at the Melrose Arch Precinct, and take advantage of these amazing services, specials & more.


Each participant will receive a Bridal Wardrobe voucher for a complimentary wedding consultation, valued at R250!

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